Remediation Notes
Ideally, the row header is set to convey the row's purpose. The announcement of cells to assistive technology uses row/column headers to identify cells correctly. Use a row header like "Link zum Shop". This can also be hidden via a visually hidden class like this:
.visually-hidden:not(:focus):not(:active) {
clip: rect(0 0 0 0);
clip-path: inset(50%);
height: 1px;
overflow: hidden;
position: absolute;
white-space: nowrap;
width: 1px;
}